INNOVATIVE, ENGAGING, EFFECTIVE
Transforming Ambler’s Digital Presence With Creative Design and Strategic Campaigns
Ambler Landscaping partnered with HALSTEAD to create a marketing strategy focused on increasing visibility, driving leads, and solidifying their reputation as a premier landscaping business.
Committed to integrity, teamwork, and excellence, Ambler has grown steadily, focusing on expanding their maintenance and construction services. Their leadership emphasizes teamwork, empowerment, and creating growth opportunities for employees. Ambler takes pride in delivering high-quality service and seamless project execution, setting them apart from competitors. Founded with an entrepreneurial spirit and a family-focused approach, they value honesty and forward-thinking. Through HALSTEAD, Ambler looked to amplify their story, enhance their online presence, and sustain growth to become a household name in their community.
WEBSITE DESIGN
Creative Transformation With a Modern Design
The Ambler website redesign was an exciting project that allowed HALTEAD to integrate Ambler’s signature "A" logo in creative and engaging ways. From using the "A" as a mouse cursor to incorporating eye-catching flip animations, the new design dramatically elevated their previous, more basic site.
The addition of high-quality videography further enhanced the site’s appeal, giving it a dynamic and polished look. The revamped site now showcases a sophisticated, modern design with a vibrant color palette and animations that draw users in. Features like a user-friendly mega menu with custom icons add to the site’s elevated and personalized feel.
Search Engine Optimization & Paid Media
Achieving Success with Optimized Web Design and Targeted Advertising
Ambler Landscaping has seen significant improvements since partnering with HALSTEAD, with an immediate increase in keyword rankings from about 10 to over 60 ranking right after the website went live. The initial SEO efforts quickly outperformed their previous under-optimized site, and in addition to the redesign, HALSTEAD is
running high-quality ad campaigns that resonate with their target audience, driving engagement and strong performance. Ongoing SEO efforts will continue to improve keyword rankings currently outside the top 3 positions, leading to increased organic traffic and more leads in the months ahead.
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Keywords Ranking in the Top Ten Positions on Google
Achieving Success Through Strategic Collaboration
Collaborative Partnership
and Impressive Results
Ambler Landscaping has been highly engaged throughout the process, confidently trusting HALSTEAD's expertise while actively participating and asking questions. This collaboration has led to impressive results, including highly effective ad campaigns. For instance, the "Christmas in July" campaign delivered leads at just $12 each, demonstrating the impact of well-targeted, creative advertising. Ambler has also seen excellent ad quality, with their audience responding positively to the creative content, reflected in strong engagement metrics and a steady flow of leads.
Key Outcomes of the HALSTEAD and Ambler Partnership
The HALSTEAD team successfully transformed the Ambler website into a modern, engaging platform while boosting performance through targeted SEO and advertising campaigns.
Modern Web Design
Integrated Ambler’s signature “A” logo in creative ways throughout the website
High-Quality Videography
Added high-quality videography for a dynamic and polished look
Revamped
Design
Revamped the design with a vibrant color palette and interactive animations
Effective
SEO Strategy
Launched effective SEO efforts, quickly outperforming the previous site
Creative
Advertising
Improved audience engagement, with ad campaigns like "Christmas in July" delivering leads as low as $12
Excellent
Ad Quality
Achieved excellent ad quality with strong engagement metrics from the audience