Online Reputation Management for Lawn, Landscape, and Outdoor Living Businesses: What It Is and Why It’s Critical
Nearly 90% of consumers read online reviews to determine the quality of a local business before contacting them. Your green industry business may have a fantastic website with helpful content, the right calls to action, and a stunning digital portfolio of your outdoor living projects. Still, if your reviews aren’t good, you’ll lose.
Employer Branding: A Recruiting Must-Have for Landscape Contractors
Your employer brand is the reputation your company has among team members—and, perhaps more importantly, potential future team members. A strong employer brand attracts top talent, while a weak brand attracts low quality talent, or in many cases, none at all.
(7) The Importance of Reputation Management and Reviews for Contractors.
It’s well-established that the most convincing source of marketing information has always been endorsements from your satisfied customers. That’s been true from the dawn of commerce, and it’s just as true in the digital age.