Episode 18: Looking beyond just location & demographics in Facebook targeting

Everyone knows that you can choose location, age, family, income - and other demographics when it comes to creating a Facebook audience for targeting your posts and dark ads. But what about interests and behaviors? Does every high income wife with children that is age 42 want a service you install or a product you sell?! NO!! So don't stop there. Make sure your Facebook audiences include interests and/or behaviors. Watch here for more:

 
 
Previous
Previous

Episode 19: Design software vs website design

Next
Next

Episode 16: Stop with the wet pavers, landscapers!